VALVOLINE NAMED, “THE OFFICIAL MOTOR OIL OF GRIDLIFE”.

Written By shawn fenton

This marks the second year with Valvoline as the Official Motor Oil of GRIDLIFE.

03/10/22 - GRIDLIFE HEADQUARTERS - Chicago, IL

GRIDLIFE welcomes returning sponsor, Valvoline, as the “Official Motor Oil of GRIDLIFE” for the 2022 season. The lubricants brand will sponsor the popular GRIDLIFE Touring Cup (GLTC) and TrackBattle Time Attack motorsport series across 10 rounds of the entire season of competition, including all broadcasts of the GRIDLIFE Live coverage of events.

Chris Forsberg’s 2000hp Nissan “Altimaniac” Drift Taxi will shred both GRIDLIFE Midwest and Alpine Horizon Festivals in 2022

Valvoline will be flying the flag on track at select events during the 2022 season. Three-time Formula Drift Champion, Chris Forsberg, will be shredding tires on his Valvoline-Nissan Altimaniac drift taxi at GRIDLIFE Midwest Festival in South Haven, MI June 3-5 and Alpine Horizon Festival in Fountain, CO Sept 9 - 11. Chris Forsberg Racing (CFR) GLTC driver, Bryan Heitkotter, will be turning laps in his Nismo 370z “GLTZ” in his second season racing in the series.

Bryan Heitkotter from Chris Forsberg Racing returns in 2022 competing in his Nismo 370Z “GLTZ”.

Plenty of influencers will be representing the “Original Motor Oil” brand in the paddock as well at GRIDLIFE events in 2022. Popular automotive personalities like TJ Hunt, Dustin Williams, Rob Dahm will be on site, as well as Ben Thorn from Gears and Gasoline who will be back competing in GRIDLIFE TrackBattle Time Attack - ClubTR class in 2022.

Gears and Gasoline’s Ben Thorn, will return this year to defend his title as the 2021 ‘GRIDLIFE TrackBattle ClubTR Class Champion’.

“Last year, The Valvoline team did a fantastic job integrating into the GRIDLIFE platform and the driver experience at our events. They are true fans of motorsports and car culture, and they bring a lot of energy to the paddock with a stacked list of automotive influencers under their tent who are passionate about living the GRIDLIFE.”
— Shawn Fenton - GRIDLIFE Marketing Director

TJ Hunt is expected back at GRIDLIFE Festivals with more project cars in 2022.

In their second official year as the “Official Motor Oil of GRIDLIFE”, the Valvoline team has become a fixture at many GRIDLIFE events, and they will continue to develop their GRIDLIFE driver support program. Valvoline will be providing product samples, podium prizing, and special offers to drivers competing in both GLTC and TrackBattle time attack.

About Valvoline™

Valvoline Inc. (NYSE: VVV) is a global leader in vehicle care powering the future of mobility through innovative services and products for vehicles with electric, hybrid and internal combustion powertrains. Established in 1866, the Company introduced the world's first branded motor oil and over the years developed strong brand recognition and customer satisfaction ratings across multiple service and product channels. The Company operates and franchises nearly 1,600 service center locations, and is the No. 2 and No. 3 largest chain in the U.S. and Canada respectively by number of stores. With sales in more than 140 countries, Valvoline's solutions are available for every engine and drivetrain, including high-mileage and heavy-duty vehicles, and are offered at more than 70,000 locations worldwide. Creating the next generation of advanced automotive solutions, Valvoline has established itself as the world's No. 1 supplier of battery fluids to electric vehicle manufacturers, offering tailored products to help extend vehicle range and efficiency. To learn more, or to find a Valvoline service center near you, visit valvoline.com.

shawn fenton
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